Dead to me

Ok, I’m sick. I’m laying in bed, head pulsing in time with the aftershocks of the East African Earthquake wondering why it is that I don’t get sick often, but when I do, it shuts down my world for a while in ways that are, well, painful. Hateful.

And then, because I got up to read my email to make sure that the world wasn’t falling apart and I got a glimpse of the new AT&T logo. new AT&T logo

It’s horrendous. Instead of being global it looks like a rubber ball. A cartoon of a bouncy ball. With lowercase text in a font that appears to be adapted from the writing skills of a Third Grader. It’s sad. It’s truly the worst corporate logo I’ve ever seen. Ever. Even worse than the green M&M of On Semiconductor.

At least now I know why I’m sick. Design like that could kill ya!



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One response to “Dead to me”

  1. Lori Hamm Avatar

    Sorry you’re sick. Poor baby.
    As to the new at&t logo – two comments: 1.) Perhaps it a Freudian thing – they’re hoping to “bounce” back. Not going to happen, but…, and 2.)I’ve never seen a third-grader print like that.

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