Um, on Sunday?

Who distributes a press release on Sunday? Hell, no one. NO. ONE. EVER. Unless, of course, the sunday in question is April Fool’s Day.

Because then, we’d get this note. Followed by the BBC picking it up.

Someone, somewhere, is brilliant. Because even if this isn’t a joke, it’s a brilliant moment as it’s also Apple’s birthday. Yeesh.

[UPDATE] Yeah, so they actually did send out a press release on a sunday that happened to be April Fools Day. I guess there weren’t any worthwhile AFJs this year, or at least none worth mentioning since no one mentioned any. But YAY! for DRM-less music!